Wilsbach Distributors, Bud Light & Lyft to Provide $10,000 in Free Rides This Holiday Season
Partnership to help those in the Harrisburg & Lancaster region celebrate responsibly with free rides home during the holidays
The holiday season is here, and it’s a busy time to catch up with family and friends at parties, reunions and get-togethers. To promote celebrating the holidays responsibly, Wilsbach Distributors – a Central PA beer distributor – and Lyft are extending their partnership with a Safe Ride campaign through the holidays, providing those in the Harrisburg and Lancaster area with a safe and responsible ride home.
Those in the region can claim their free Lyft ride home (up to $10 discount) in the Lyft app (offer valid November 19 to December 31, from 10 PM to 2:15 AM).For further details on the Ride Smart program, Lyft’s blog post is accessible here.
“The holidays are one of the busiest times of the year to get together with friends and family, oftentimes celebrating over a meal or drinks,” said Andrew Woolf, General Manager for Lyft Pennsylvania. “At Lyft, we want people to get around safely and we’re thankful to our partner Wilsbach Distributors for extending our Safe Rides campaign and helping encourage responsible choices throughout the holiday season.”
“We have really enjoyed the success of our partnership with Lyft to provide safe rides home for consumers on the weekends over the last few months and when the opportunity arose to extend the program for the holiday season, we immediately jumped at the chance,” said Jess Horn Anheuser Busch Brand Manager, Wilsbach Distributors. “The holidays are a time for celebrating with loved ones and Wilsbach Distributors and Bud Light want to be sure everyone stays safe by offering the option of a safe ride home via Lyft from now until the end of the year.”
According to the US DOT, over the past 5 years, an average of 300 people died in drunk driving crashes the week between Christmas and New Year and in 2016, 781 people lost their lives in drunk-driving-related crashes in the month of December alone. Wilsbach & Lyft are committed to helping combat this statistic and encourage responsible choices this season through this Safe Ride campaign.
Lyft was founded in 2012 by Logan Green and John Zimmer to improve people’s lives with the world’s best transportation, and is available to 96 percent of the United States population as well as select cities in Ontario, Canada. As the only rideshare company to offset carbon emissions from all rides, Lyft is preferred for its commitment to effecting positive change for our cities, and promoting transportation equity through shared rides, electric bikes and scooters, and public transit partnerships